Assignments

Use analytics tools to review recent campaign data (real or hypothetical). Write insights and suggest improvements.

Create a one-month content calendar with topics, formats, and distribution channels.

Choose a webpage and perform on-page SEO improvements. Write a brief report on changes made and expected impact.

Plan and draft seven social media posts tailored to your chosen platform. Include captions, hashtags, and visuals ideas.

Write a short document defining your business’s digital marketing goals, target audience, and what you hope to achieve.

Design a 5-part story using at least 3 interactive features. Post it and track engagement metrics. Reflect on what worked

Edit 5 story clips using Instagram tools and one third-party app. Present before-and-after versions with explanations.

Capture 10 photos or short videos using at least 3 different Instagram camera features. Submit your clips with a brief

Draft a storyboard for a 5-part Instagram Story campaign aligned with your personal or business goals.

Watch Instagram Stories from five popular accounts. Identify and summarize what makes their stories engaging.